JETBLUE AND WESTJET: A TALE OF TWO IS PROJECT 1 Issues 1. A. How important is the reservation system at airlines such as WestJet and JetBlue. B. How. JetBlue and WestJet: A Tale of Two IS Projects By: Michael Najmulski The reservation systems at airlines such as WestJet and JetBlue are very important to the. JetBlue and West Jet: A Tale of Two IS Projects Name Course Tutor’s Name Date The reservation system will increase revenue for the airline companies due to.

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JetBlue and WestJet: a tale of two IS projects

Hundreds of thousands of bookings for future flights that were made before the charge over were inaccessible during the file transfer from Calgary to Oklahoma. The airline sent apology letters, offered flight credits to customers and bolstered call center with temporary staffers. WestJet quickly offered an apology to customers on its site once it went back up, explaining why the errors had occurred. However, there are still glitches call wait times increased and not all of the airport kiosks and ticket printers tqle online right away.

It is structured, defined requirements run lower risk. The key risk factors that should be considered are the project size, project structure, and experience with technology. Airlines such as WestJet and JetBlue promote low-cost and high-efficiency carriers by giving extremely competitive fares and outstanding customer service.

JetBlue experienced a few glitches- call wait times increased and not all airport kiosks and ticket printers came online right away. They also wanted additional functions, such as the ability to link their prices and seat inventories to other airlines with whom they might wish to cooperate.

The time had come for both JetBlue and WestJet to upgrade their reservation systems. All of the data generated by these transactions are stored centrally within the system.


For instance, the risk of losing key personnel can be mitigated by providing completion bonuses or even just monitoring their happiness more closely. The more quickly the risk associated with an item to be validated the more quickly the risk is no longer a risk so its probability can be zeroed out. SabreSonic CSS performs a broad array of services for any airline.

It should also include all external factors such as a change in company direction or a change of technology direction. Although precision in the estimating process is useful it’s not essential. Next key risk factor is the project structure. Each risk should be evaluated based both on its probability and on the impact that it would cause if it happens. Angry flyers expressed outrage on Facebook and flooded WestJet’s site, causing the repeated crashes.

JetBlue is slightly bigger, with aircraft in use compared to WestJet’s 88, but both have used the same low-cost, good-service formula to achieve profitability in the notoriously treacherous airline marketplace. Two examples of this business model in action are JetBlue and WestJet.

JetBlue and WestJet: A Tale of Two IS Projects by Amira AL Jaoui on Prezi

The files still cannot be access for a period of time thereafter, because Sabre had to adjust the flights using the new system. The migration required WestJet agents to go through complex steps to process the data. JetBlue management realized in the wake of the crisis that the airline’s IT infrastructure, although sufficient to deal with normal day-to-day conditions, was not robust enough to handle a crisis of this magnitude.

For the time being, WestJet is hoping to return to growth before pursuing these measures. The step is to inventory the situation.

This turn out to be a poor decision, as the weather conditions prevented the flights from taking off and passengers were stranded for as long as 10 hours. Some people struggle with the evaluation step because both of the numbers, percentage and impact, are guesses. If the project is working with a new technology, is using a new development methodology, or even if there are new, relatively unknown team members, these need to be listed as potential risks to the project.


This delay provoked a deluge of customer dissatisfaction, a rarity for WestJet. This turned out to be a poor decision, as the weather conditions prevented the flights from taking off and passengers were stranded for as long as 10 hours. JetBlue continued to grow at a rapid pace, remaining profitable throughout, untilwhen the company lost money in a quarter for the first time since going public.

Most of all, however, it should include the things that are new in the project.

Technical risks can be controlled by moving them forward in the project so that they are proven out nearly immediately. Posted by d ace at 2: For example, they built a backup Web site to prepare for the worst-case scenario.

Completion bonuses are a routine way that organizations which are closing down operations mitigate the risk that the people participating will leave before the project is ready to let them go. The risk of a functional analyst leaving is greatest in the initial phases of the project when they are intensively interacting with the customer.

They aand needed features like the ability to link prices and projectts inventories to other airlines with whom they cooperated. Both companies were founded within the past two decades and have quickly grown into industry powerhouses. Customers can use it to access airport kiosks, select specific seats, check their bags, board, rebook, and receive refunds for flight cancellations.

For a company that built its business on the strength of good customer service, this was a nightmare. How did WestJet allow this to happen? Today, the company has 7, employees and operates flights per day.